How smartphones have changed the property industry

Here's why real estate companies have had to change their websites to make them compatible with mobile devices.


Here’s why real estate companies have had to change their websites to make them compatible with mobile devices.

Technology has been developing at a rapid rate, and the introduction of the smartphone was one of the biggest steps made and since then they haven’t stopped evolving.

Almost everyone in the world now owns a smartphone and this is bound to have an effect on the way we interact with each other and how we conduct our business.

The real estate and property industry has been profoundly changed by the ever-growing use of smartphones. Buyers, sellers, agents and companies have had to change and adapt to this increasing use of smartphone technology.

Real estate companies have had to change their websites in order to make them compatible with mobile devices, and any company that has failed to do this so far will be falling way behind. Most companies report that they now get up to 30 per cent of their clients coming through their mobile sites.

Some companies have even gone the extra mile and developed whole apps for their businesses and this allows users to have all the information they need at the click of a button.

Almost all real estate business was done through person-to-person contact and agents were used the majority of the time. However smartphones have started to eliminate the need for agents. But some real estate agents have now stepped up a notch and only offer themselves digitally and most contact is done through the computer or smartphone with the clients.

Some companies have felt that they have lost a bit of the human connection with the growing use of smartphones but that is just an unfortunate side effect in a world where we rely more and more on digital technologies.

If you want to sell your property, it is now just as easy as uploading the information and pictures onto an app or website and you can start attracting buyers immediately.

If you are looking into buying property then you no longer have to get hold of a company or agent but can just enter the details into your phone and thousands of results will come up. However it is advisable to always work with a professional when it comes to handling the paperwork that comes with any sale.

The property industry has been profoundly affected by our ever-growing reliance on smartphones, however as long as the industry continues to adapt then there shouldn’t be any problems.

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