Finding and selling to customers

James Cox looks at what to do if your market positioning starts to drift in the early stages of business.

Business Technology

James Cox gives a few tips on making your site as visitor-friendly as possible.

Marketing

Marketing can be expensive for a small business, so getting the best bang for your buck is essential. Here, James Cox reveals some typical ways of blowing the budget.

Marketing

Company blogs no longer serve as just website window dressing. Marketing expert James Cox gives tips on putting together the right blog to generate leads.

Finding and selling to customers

James Cox explains how inbound marketing can help you forecast sales more scientifically and therefore more accurately.