About

Michael Bruce is the founder and Chief Executive of Purplebricks Group plc.

Business management

How to manage a business with a sibling

Michael Bruce outlines the key considerations to make when going into business with your brother or sister.

Business Ideas & Planning

The increasing investment in fast-growth hybrid businesses

Hybrid companies which combine a digital platform and a real life in-demand service on the ground are on the rise. Here, Michael Bruce looks at this revolutionary business model.

Business Ideas & Planning

Why it pays to be different: Disruptive businesses changing the world

Whether it’s furthering the sharing economy or simply offering a more convenient version of an existing service, Michael Bruce asks, how can businesses create their own market-altering offer?