Evolution of payments in the ‘Now Economy’

Keeping up with innovations and consumer expectations.

Payments in the Now Economy
Enabling a smooth payments experience for customers is crucial to maximise
sales and growth potential in an omnichannel world. But as payment innovations
and consumer expectations continue to evolve, how can companies keep up?

The payments landscape has transformed significantly in recent years, driven by developments
in technology and fast-changing consumer expectations.

The role payments play has advanced rapidly in the last two decades. From the pioneering
introduction of Chip and PIN in the early-2000s to the current rise of fingerprint and facial
scanning alternatives, the growing sophistication of authentication capabilities is making it
more secure, not to mention seamless, to purchase goods online and in-store.

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Evolution of payments in the ‘Now Economy’

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