Writing in the Franchise Magazine, entrepreneur Rachel Elnaugh advises people to consider franchising as an alternative to starting from scratch because of the lower start-up costs and quicker returns.
The publication reports that according to Ms Elnaugh, it often takes at least two years for a small business to make a profit.
In contrast, she says, franchisees can see profit after only one or two months, the magazine reports.
Ms Elnaugh comments to Franchise Magazine: ‘It’s important not to underestimate the value of the practical training, guidance and good old fashioned moral support that is provided not just by the franchisor but from co-franchisees.’
Advertising and marketing are also easier with an established brand, she remarks to the publication.
