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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

The lessons your business can learn from the world’s best logos

Designing a fresh logo for your brand? It's no walk in the park. Take inspiration and learn lesson from some of the best brands in the business.

Marketing

Marketing

Smart marketers will forget traditional PR and think BOSE

Here, Gary Jenkins, owner and director of No Brainer, tells us to forget traditional PR and marketing…instead think bought, owned, shared and earned marketing strategies.

International Business

Atradius reveals the worlds top emerging markets

Businesses advised of new financial opportunities within growing emerging markets across the globe.

Business management

How to adapt your business to suit your customer base

Here, three businesses break down the vital actions that organisations can do to adapt to their customer base over time.

Business management

Evolving your business to fit the needs of a changing sector

It’s no easy thing to come into a well-established business and turn things on their head. But, just because something isn’t easy, it doesn’t mean it shouldn’t be done, as we learn in this piece.

Employing & managing staff

How small businesses can support employees with long-term illnesses

Employers often feel out of their depth when confronted with employees with a long-term illness. Here, Christine Husbands discusses how to approach the situation.

Employing & managing staff

The differences between freelancing and zero hours contracts

In this piece, Gary Elliott looks at the differences small business owners should know between freelancing and zero hours contracts.

Employing & managing staff

Securing flexible working: How remote working can be the perfect fit

William Culbert, director of solutions engineering at Bomgar explains the importance of security for SMEs when implementing remote working practices.

Employing & managing staff

The differences between freelancing and zero hours contracts

In this piece, Gary Elliott looks at the differences small business owners should know between freelancing and zero hours contracts.

Employing & managing staff

Securing flexible working: How remote working can be the perfect fit

William Culbert, director of solutions engineering at Bomgar explains the importance of security for SMEs when implementing remote working practices.

Office & home working

Do global freelance marketplaces fit the needs of UK businesses?

Is the global freelance model, where you can source freelancers from every corner of the world, suitable for small businesses in the UK? Gary Elliott discusses.

Business management

Don’t let your employees blow the whistle on your software licensing

Here, Sarah Coombes, managing director EMEA of Business Software Alliance, discusses the dangers that a whistleblower can pose small businesses.

Legal advice

How you can access legal support without breaking the bank

The rising cost of accessing justice is pressuring businesses to consider private sector financing solutions, a study reveals.

Getting Online

One in ten small businesses focus on website conversion

New research reveals that half of website consultation time is dedicated to designing the look of a website rather than its selling functions.

Recommended Content

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade