Category

Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

What incentives can I put in place to boost morale and retain staff?

Our business is picking up, however we still wish to be cautious with pay increases and envisage freezing wages this year. Are there any low-cost incentives that will help us maintain morale and assist with retaining staff?

Employing & managing staff

Finding and selling to customers

Top selling strategies for small businesses

Shaun Thomson gives tips on finalising sales to the inexperienced entrepreneur.

Finding and selling to customers

Why discounts are not the answer for a small business

Gideon Lask, founder and CEO of social commerce technology business Buyapowa, explains what’s gone wrong with discounts and the cutting edge alternatives you should be using instead.

Office & home working

A virtual office, but with real benefits

How virtual offices meet the demands of smaller businesses.

Finding and selling to customers

The demise of the account manager – and alternatives for a small business

In this article, sales expert Andy Preston talks about why account management is now dead, and what you and your team need to do to replace it.

Marketing

The shift in SEO practices – and how it affects small businesses

The worlds of SEO, content marketing and PR are learning from each other - and these skills have been instrumental in the ongoing success and development of each sector, says Kath Dawson.

Employing & managing staff

Preparing your small company for auto-enrolment

Take up Zumba or learn to unicycle? Preparing for auto-enrolment is a New Year’s resolution that your business will thank you for.

Employing & managing staff

The golden rules of finding and keeping good staff

Taking on the right employees first time around can avoid recruitment issues later down the line. Here, Kate Russell discusses what to remember when hiring.

Employing & managing staff

Preparing your small company for auto-enrolment

Take up Zumba or learn to unicycle? Preparing for auto-enrolment is a New Year’s resolution that your business will thank you for.

Employing & managing staff

The golden rules of finding and keeping good staff

Taking on the right employees first time around can avoid recruitment issues later down the line. Here, Kate Russell discusses what to remember when hiring.

Productivity Zone

Boosting productivity and improving the flow of ideas in a small business

HR expert and motivational speaker Alan Price discusses how entrepreneurs can encourage business ideas by culling workplace distractions and maximising their own productivity.

Employing & managing staff

What is the best method of performance appraisal?

How do I get my employees to benefit from appraisals, to better themselves and improve productivity?

Business management

How to progress from a business owner to a leader

Deborah Done, director at employment law consultancy Peninsula, discusses how to make the transition from one-man band to successfully overseeing a team.

Finding and selling to customers

Seven benefits of giving out free samples

Here are some ways in which giving away free samples and tidbits of your company offering can reap rewards.

Partner content

Benefits of switching to the right business bank account

In case you were in any doubt, here are five key benefits of switching your business bank account – and how to make the switch.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?