Home » Archives for Matthew Cushen
M Cushen

Matthew Cushen

Follow me

Linkedin

About

Matthew is Managing Partner at Worth Capital a venture capital company that invests in start-ups with the potential to build loved consumer or B2B brands.

Business management

The importance of embracing experiments as a founder

In Matthew Cushen's latest blog, he explores why it's important for founders to experiment their proposition with their target markets

Marketing

Spending your seed capital on marketing? You need a plan

Matthew Cushen, co-founder at Worth Capital, advises on the best way to approach your start-up marketing plan.

Business Ideas & Planning

What’s your favourite innovation – a VC’s advice to founders

Matthew Cushen, co-founder at Worth Capital, discusses his favourite innovation and his advice to small business founders

Business management

New small business strategic challenge or the same one in disguise?

Matthew Cushen, co-founder at Worth Capital, discusses how despite technology's impact on all businesses, the heart of the business challenge remains the same.

Advice

Starting a business during changing times: danger and opportunity

Matthew Cushen, co-founder at Worth Capital, explores the opportunities and dangers of starting a business now, during a pandemic

The Start-Up Series

Why embracing scarcity is attractive for investment

Matthew Cushen, co-founder at Worth Capital, explains why entrepreneur's embracing scarcity is attractive for investment

Startup Funding and Grants

Why won’t investors back your small business?

Matthew Cushen, co-founder at Worth Capital, explores what makes a small business right for venture capital investors.

Advice

How your start-up can access valuable advice beyond the day-to-day team

Matthew Cushen, co-founder at Worth Capital, explores how your start-up can access valuable advice outside the day-to-day team

Advice

6 helpful tips for fleshing out a high performing team

Founders can round out the gaps in their experience by ensuring they make the right hires, says Worth Capital co-founder Matthew Cushen

The Start-Up Series

Attracting investment: 6 ingredients for building an irresistible team

Matthew Cushen, co-founder at Worth Capital, explains how small businesses can build the right team to attract investment

Startup Funding and Grants

Looking for investment? Start obsessing about market need

Matthew Cushen, co-founder at Worth Capital, explains how start-ups must obsess over market need to gain investment.

Advice

7 investor personas: how start-ups can understand their motivations

Matthew Cushen, co-founder at Worth Capital, explains how start-ups can understand the motivations of 7 different investor personas