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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

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Marketing

Marketing

How to run your Black Friday marketing campaign 

In this article, we’ll offer up some tips, tricks and suggestions to help you run your most successful Black Friday marketing campaign to date

Small Business Insurance

Employers’ liability insurance – what is it and do you need it? 

Here, we answer all of your questions around employers' liability insurance - how much will you pay and what happens if you don't have it?

Business management

Five tell-tale signs that stress is affecting your work life

It can be hard to cope when work gets too much. Here are some helpful tips to help you manage your stress.

Business Technology

What are productivity and collaboration tools for business? 

In partnership with Google Workspace, we explain how productivity and collaboration tools can boost your small business

Small Business Insurance

What insurance do you need for a small business?

From liability insurance to property protection, small business owners must be aware of the measures to enact to protect their company. Here, we look at what cover is out there and which key policies should be considered.

Business Technology

Harnessing the power of AI to propel your small business forward

Artificial intelligence has emerged as a powerful tool for startups and small businesses. But will regulatory plans stifle potential productivity, efficiency and innovation gains?

Productivity Zone

The 8 best productivity and collaboration tools

Productivity and collaboration are often overlooked parts of the engine room of your business, keeping you running smoothly and enabling success going forward.

Business Technology

Harnessing the power of AI to propel your small business forward

Artificial intelligence has emerged as a powerful tool for startups and small businesses. But will regulatory plans stifle potential productivity, efficiency and innovation gains?

Productivity Zone

The 8 best productivity and collaboration tools

Productivity and collaboration are often overlooked parts of the engine room of your business, keeping you running smoothly and enabling success going forward.

Employing & managing staff

What’s the right way to go about advertising jobs for my small business?

If you think you should be advertising jobs but want to hire internally, what do you do? We explore the pros and cons of each

Employing & managing staff

Zero hours contracts advantages and disadvantages

In this article, we explore the advantages and disadvantages of zero hours contracts for you as an employer

Employing & managing staff

How to help employees return to work following mental illness

Returning to work after a period of mental illness is tough but as an employer, you can help. Unum's Liz Walker explains more.

Business management

How to create good cashflow habits

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Recommended Content

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade