How to conduct a customer survey
Customer surveys are a great way to get feedback on how your business is doing and what customers would like. But how do you structure a survey to get the most responses?
Business management
This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.
Customer surveys are a great way to get feedback on how your business is doing and what customers would like. But how do you structure a survey to get the most responses?
Business management
Employing & managing staff
A contract of employment for your first employee must include some terms that are legally binding. Karen Watkins of Rowan Consulting explains what to include
Marketing
Matthew Cushen, co-founder at Worth Capital, advises on the best way to approach your start-up marketing plan.
Employing & managing staff
What should you do if a staff member narrowly misses out on a Christmas bonus scheme? Should you make an exception?
Employing & managing staff
A key member of staff tells you that she wants to take maternity leave. What are your maternity pay obligations and how long can they be away for? Sue Temelty has the answers
Business management
Energy costs can easily rack up your business bill. Nicky Bannister of Flogas Energy explains how to trim them down.
Employing & managing staff
What should you do if you suspect one staff member is malingering? Deliberate work avoidance can affect your whole team’s morale, says Sue Temelty
Business management
Here are six micro business tips that came out of our Twitter Q&A with Dragons’ Den TV star Theo Paphitis
Employing & managing staff
What should you do if you suspect one staff member is malingering? Deliberate work avoidance can affect your whole team’s morale, says Sue Temelty
Business management
Here are six micro business tips that came out of our Twitter Q&A with Dragons’ Den TV star Theo Paphitis
Business management
What are your responsibilities as a small business owner when it comes to health and safety? Donna Obstfeld of DOHR explains
Marketing
Big companies spend 20% of their turnover on marketing. How much should your SME be spending? Small business expert Nigel Temple explains how to make the most of your marketing budget
Employing & managing staff
Nearly a quarter of businesses fail because they don’t have the right people in key positions. You shouldn’t be in a rush when it comes to hiring staff, says Mark Wright
Business management
What can you do if one of your clients is a persistently late payer? Are there steps you can take? Is there support available? Small Business Commissioner Liz Barclay explains there is help at hand
Business Loans
Everything you need to know on what small business loans are and what types of loan are available for your business.
Partner content
Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.
Employing & managing staff
In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?
Partner content
Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade