Search results for: build a brand

B2B businesses should think smart content

Here, Tom Pepper, director of LinkedIn marketing solutions in the UK, discusses what B2B SMEs should consider following Small Business Saturday.

Marketing

Export & Import

Five top tips for launching a global business

Here, Kfir Biton of Lottoz offers five top tips to help you approach the launch of your business in international markets.

Marketing

B2B businesses should think smart content

Here, Tom Pepper, director of LinkedIn marketing solutions in the UK, discusses what B2B SMEs should consider following Small Business Saturday.

Export & Import

Five top tips for launching a global business

Here, Kfir Biton of Lottoz offers five top tips to help you approach the launch of your business in international markets.

News

Effective ways to expand your small business

Perhaps the main objective of any business is to grow their business, so, what can small businesses starting out learn from other small businesses who are currently expanding.

Business management

From school dropout to business empire: First-hand tips

In this piece Jamie Waller, CEO and founder of Firestarters, discusses his personal rise from school dropout to successful entrepreneur.

Employing & managing staff

Why your workforce isn’t working: You don’t know your staff well enough

Here, Paul Burrin of Sage People explores why employers need to build a stronger connection with their staff to boost productivity.

Advice

Tips from a futurist: Seven ways to prepare your business for the future

Here, author and futurist, James Wallman, has provided seven essential tips for the small business future.

Partner content

Why and how to charge your small business with emotions

More often than not, small business owners are rationalists. They care about sustainable plans, deals, taxes, product, marketing, and promotion; they invent concepts, rely on data, and consider metrics rather than emotions when taking decisions for success. And that's where their biggest mistake lies because emotions are what makes people remember a brand and buy from it.

Marketing

Ingenious Christmas marketing: Three rules for small businesses

Claire Wilson, content strategy director at Stratton Craig, gives her top three rules on content marketing for small businesses.

Marketing

Why you need an SEO strategy to succeed in business

There are five key areas which you need to cover in order to improve your SEO. Here, we look at them.

Marketing

Five reasons why PR is an essential growth tool for a small business

PR can be the most effective and cheapest method in improving your brand’s exposure. Here, we look into this marketing approach.

Office & home working

Can you have a Silicon Valley office on an SME budget?

Here, Joff Sharpe of flexible workspace brand Storey reveals how smaller companies can take inspiration from the giants when it comes to their office environment.

Finding and selling to customers

The SME sales curse: appealing to everyone

Here, Shweta Jhajharia of The London Coaching Group looks at why the smaller your niche, the more likely you are to increase your sales.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

Small business owners: discover alternative funding solutions to help fuel your growth

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.