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Building a personal brand as a freelancer

Launching as a freelancer and have no idea what to do to build your personal brand? We show you how to be the face of your company

Marketing

Marketing

Behind the Scenes of Brand Building: How Small Businesses Can Stand Out to Shoppers

Marketing

Building a personal brand as a freelancer

Launching as a freelancer and have no idea what to do to build your personal brand? We show you how to be the face of your company

Marketing

Behind the Scenes of Brand Building: How Small Businesses Can Stand Out to Shoppers

Business Ideas & Planning

The food entrepreneur: Building a national brand from scratch

In this piece, we speak to food entrepreneur Julie Waddell about getting her product on British Airways flights, production line scares and diversifying the range.

Marketing

Playing to win: Building a famous brand

Here, Linzi Boyd, author of Brand Famous: How to get everyone talking about your business, looks at how to get your brand on the fast track to exposure.

Getting Online

Top tips for building an online brand

In this piece, brought to you in association with .co.uk, the number one domain for British business, SmallBusiness.co.uk looks at the main things you should consider to ensure your online company gets the exposure it needs to be successful.

Marketing

Building your brand

As soon as you start your business, you should be thinking about the brand you are trying to get across to customers. The aim of your brand is to distinguish your product or service from the competition.

Marketing

Personal branding for business leaders

Having a personal brand as a business leader is becoming more and more important, and we're here to explain why

Getting Online

How do I build a website for my small business?

There are various website builders for small businesses. Here are who they are, what they cost and how to get your website up and running

Getting Online

What are the best 8 website builders for my small business?

Do you want your small business to sell through the internet? Basic e-commerce packages offered by eight of the most popular website builders compared

Getting Online

The 6 best free website builders for small businesses

Looking to build a professional website for your small business without spending a penny? Here are the 6 best free website builders ranked and compared.

Marketing

Lead generation vs brand awareness: where should leaders focus their marketing strategy?

Chasing leads or building a brand? The most effective strategies do both

Marketing

Protecting your brand during sponsorships, brand partnerships and influencer marketing campaigns

Working with an influencer or celebrity can help your brand reach its target audience, but it's crucial to protect your business

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A guide to getting a small business loan

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What are the funding options for hospitality businesses?

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Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade