Search results for: build a brand

Marketers prioritise online social media when launching new products

Social media is king when marketers are choosing which platforms to launch new products, according to new research.

News

Finding and selling to customers

Black Friday customer engagement: Three survival tips

Jason Lark discusses how, by focusing on effective customer engagement, you can make a resounding success of the rest of the festive season.

News

Marketers prioritise online social media when launching new products

Social media is king when marketers are choosing which platforms to launch new products, according to new research.

Finding and selling to customers

Black Friday customer engagement: Three survival tips

Jason Lark discusses how, by focusing on effective customer engagement, you can make a resounding success of the rest of the festive season.

Export & Import

How Amazon Marketplace is boosting export sales for UK SMEs

UK SME’s selling on Amazon are expected to grow their export sales by more than a quarter to over £1.8 billion.

Marketing

Why a strong online reputation strategy is a must

Simon Wadsworth discusses what small businesses can do to protect themselves while still making the most of the marketing opportunities offered by a strong online presence.

Marketing

The benefits of an integrated professional and personal online presence

Javier Camara discussed why entrepreneurs cannot and shouldn’t separate their personal and professional lives.

Employing & managing staff

Why doing good deeds for your staff pays off

In this piece, Lee Biggins explores the impact of kindness on employees, from social activities and paid-for lunches, to surprises and rewards for hard work.

Marketing

Eight effective tools to amplify your mobile marketing

Here are eight modern tools that will kickstart your mobile marketing and make your brand stand out in a sea of advertising saturation.

Business management

Lessons learnt from Samsung’s Galaxy Note7 crisis

In the second of our monthly series ‘Lessons Learnt’, Jennifer Janson explores Samsung’s Galaxy Note7 going up in flames and what businesses can take away from the episode.

Business management

How does your business boost sales with sustainable packaging?

Here, we discuss the benefits of moving to sustainable packaging, and outline some practical ways for you to embrace the green revolution.

Legal advice

The first 100 days: Legal advice for small businesses

Here Andy Moseby discusses what to do to make sure you get your legal considerations right at the start of your small business journey.

Business Technology

Savvy SEO tips for new businesses that won’t break the bank

Here, Alex Minchin shares three instantly achievable SEO tips for small businesses looking to get started with SEO.

Marketing

How to utilise social media in your small business

What are the opportunities and risks of the rise in social media marketing for businesses and what are the trends businesses should be exploring?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade

Partner content

How should I select my business broadband provider?

As with any supplier, it’s important to do your research and ask important questions before you select a broadband provider for your business. But what are the must-have things you should take into consideration?

Partner content

Why your business should switch to a broadband-based phone network

Analogue phone systems are increasingly being replaced by smarter broadband based networks – here’s why you should consider switching

Partner content

Streamlining document management for your small business

David Malan, sales director of DocuWare for the UK and Ireland, explains how the platform can streamline your document management