Search results for: build a brand

Four reasons why small businesses need to invest in the subscription economy

It's not just large companies that have shifted to a subscription-based business model. Here, Anne de Kerchhove explores why it can work for small operators.

Buying and selling a company

News

Time to shake up the digital high-street, calls 123 Reg

3 in 5 people say online searches favour big, chain stores, meaning independent businesses lose out, a new study reveals.

Buying and selling a company

Four reasons why small businesses need to invest in the subscription economy

It's not just large companies that have shifted to a subscription-based business model. Here, Anne de Kerchhove explores why it can work for small operators.

News

Time to shake up the digital high-street, calls 123 Reg

3 in 5 people say online searches favour big, chain stores, meaning independent businesses lose out, a new study reveals.

Business Ideas & Planning

What questions should you be asking before you set up a business?

Nick Leech looks at some key questions to ask yourself to ensure you fully understand the industry and the market that you are entering into.

Marketing

Six essential steps to getting your marketing strategy right

Here, David English explores the simple marketing tips to reaching more customers more effectively.

Marketing

Small businesses bemoan Facebook advertising system

SMEs express dissatisfaction with Facebook advertising, as many struggle to see their visibility turn into profit.

News

Marketers prioritise online social media when launching new products

Social media is king when marketers are choosing which platforms to launch new products, according to new research.

Finding and selling to customers

Black Friday customer engagement: Three survival tips

Jason Lark discusses how, by focusing on effective customer engagement, you can make a resounding success of the rest of the festive season.

Export & Import

How Amazon Marketplace is boosting export sales for UK SMEs

UK SME’s selling on Amazon are expected to grow their export sales by more than a quarter to over £1.8 billion.

Marketing

Why a strong online reputation strategy is a must

Simon Wadsworth discusses what small businesses can do to protect themselves while still making the most of the marketing opportunities offered by a strong online presence.

Marketing

The benefits of an integrated professional and personal online presence

Javier Camara discussed why entrepreneurs cannot and shouldn’t separate their personal and professional lives.

Employing & managing staff

Why doing good deeds for your staff pays off

In this piece, Lee Biggins explores the impact of kindness on employees, from social activities and paid-for lunches, to surprises and rewards for hard work.

Marketing

Eight effective tools to amplify your mobile marketing

Here are eight modern tools that will kickstart your mobile marketing and make your brand stand out in a sea of advertising saturation.

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.

Partner content

16 ways to improve your business cash flow

Read here for 16 tried and tested tips and tricks to improve potential cash flow problems

Business management

How to create good cashflow habits

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