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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

How to produce great web content

You don't have to be a professional wordsmith to create compelling content on your website. Abby Hardoon, managing director of Daily Internet, gives some pointers for memorable material.

Marketing

Export & Import

How a British fruit juice brand saw an opportunity to export

Exhibiting at international trade shows was key for the international success of fruit juice business James White Drinks. Here, founder Lawrence Mallinson explains his company's path to exporting.

Marketing

Why the company CEO and business owner has to be a true marketer

Every company needs its leader to be a marketer. Here are five tips to help owner managers and CEOs push forward marketing and PR activity.

Marketing

Everything you need to know about Google+ for small businesses

Why should you try Google+ if you are already using Facebook and Twitter for social media marketing? Digital communications expert Carolyn Hughes reveals how the platform can help.

Finding and selling to customers

Fail to brand, fail to succeed

Maite Barón reveals why branding your business effectively is crucial for success.

Business Technology

Why getting buy-in is crucial when it comes to technology

Alison Jackson of Lindenhouse Software explains that enthusiasm for new IT products in a company may not be shared by all staff.

Legal advice

How to choose a legal adviser

Ian Cowley gives some pointers on sourcing the right solicitor when running a small business.

Export & Import

Security and customs: Five pointers for exporters

Here, Gavin Kilborn, European supply chain manager at retail display specialist Triplar, presents tips for negotiating customs when trading internationally.

Legal advice

How to choose a legal adviser

Ian Cowley gives some pointers on sourcing the right solicitor when running a small business.

Export & Import

Security and customs: Five pointers for exporters

Here, Gavin Kilborn, European supply chain manager at retail display specialist Triplar, presents tips for negotiating customs when trading internationally.

Office & home working

What Ofgem’s Retail Market Review means for small businesses

Tim Jarvis, manager of SME accounts at Gazprom Energy, explains Ofgem's effort to deliver a fairer energy market.

Office & home working

How to keep the workplace lurgy at bay – Working through illness

Chancellor George Osborne's wife Frances has recently questioned the British mentality of working through illness. Here are some tips to minimise workplace contagion.

Finding and selling to customers

How to find your killer Christmas product

Emily Coltman discusses how businesses can make the most of the Christmas period by finding the sweet spot between profit margin and revenue.

Marketing

Five steps towards formulating a PR plan for small businesses

Carolyn Hughes discusses how a small company owner can take on their own PR and media communications regime.

Recommended Content

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade