Search results for: build a brand

Lessons learnt from Sports Direct’s reputational crisis

In the first of a series on how businesses can manage reputational crises, Jennifer Janson assesses how Sports Direct handled negative media attention and provides top tips for small businesses to avoid making the same mistakes.

Marketing

Work life balance

How three mumpreneurs took the plunge and started their own business

In this piece, we speak to three mumpreneurs about their experiences before and after starting their own business, and how their work-life balance changed.

Marketing

Lessons learnt from Sports Direct’s reputational crisis

In the first of a series on how businesses can manage reputational crises, Jennifer Janson assesses how Sports Direct handled negative media attention and provides top tips for small businesses to avoid making the same mistakes.

Work life balance

How three mumpreneurs took the plunge and started their own business

In this piece, we speak to three mumpreneurs about their experiences before and after starting their own business, and how their work-life balance changed.

Employing & managing staff

Why size can be an SME’s biggest advantage when hiring

After recently revealing the results of the global ‘Work Satisfaction Survey’, LinkedIn’s Dan Dackombe looks at why SMEs have everything to play for when it comes to recruitment.

Business management

How to grow a business outside of London

Luke Davis discusses the challenge of navigating business growth from outside of London and how company owners can find success outside of the capital.

Buying and selling a company

How social media can help you sell your business

Most businesses understand that social media channels can enhance (or, indeed, tarnish) their commercial reputations.

Business Technology

How Salesforce is staying ahead with its small business solutions

Here, Sanj Bhayro, senior vice president of EMEA at Salesforce, explains how the company's small business solutions help SMEs achieve a highly personalised customer experience.

Marketing

Five ways to make the most of billboard advertising this Christmas

When thousands of customers take to the streets of Britain to complete their Christmas shopping, the effectiveness of your billboard advertising will be particularly important.

Marketing

Five ways to influence fellow professionals using LinkedIn

LinkedIn continues to evolve in providing professionals with a way to market their product or service. Here's how to make the most of the site.

Business Ideas & Planning

Is London the worst place for your start-up business?

In this piece, we look at why high rents, tough competition and prohibitive initial start-up costs mean that London may not be the SME mecca it seems.

Finding and selling to customers

Managing your customer data effectively is important for small businesses

Here, in association with Royal Mail AddressNow Capture, we look at how ensuring that you capture and update customer data effectively can bring a number of important benefits to your business.

Finding and selling to customers

Seven ways to keep customers happy and cash flow healthy

In this piece, in association with Barclaycard, we look at a number of key considerations to take into account when keeping customers content.

Small Business Banking

Current Account Switch Service celebrates third anniversary

The UK’s Current Account Switch Service marks its third anniversary today (16 September) with the switching engine having successfully processed 3,240,640 switches since its launch in 2013.

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.

Partner content

16 ways to improve your business cash flow

Read here for 16 tried and tested tips and tricks to improve potential cash flow problems

Business management

How to create good cashflow habits

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