Search results for: build a brand

Facebook advertising for small businesses: a guide

In this piece, we look at the things you should know when it comes to Facebook advertising for small businesses.

Marketing

Business Ideas & Planning

How to create a new business model in a crowded market

In today's competitive business landscape, being able to innovate is a key attribute. Here, two business owners discuss how they implemented a new business model.

Marketing

Facebook advertising for small businesses: a guide

In this piece, we look at the things you should know when it comes to Facebook advertising for small businesses.

Business Ideas & Planning

How to create a new business model in a crowded market

In today's competitive business landscape, being able to innovate is a key attribute. Here, two business owners discuss how they implemented a new business model.

Marketing

The effectiveness of guerrilla marketing for small businesses

Guerrilla marketing can be a cost-efficient way of getting exposure for your company. Here, we look at three companies that employed it successfully.

Business Ideas & Planning

Key factors to consider when launching your business

In this piece, Matt Jonns, CEO of ucreate, discusses his own start-up journey and what other would-be business owners can learn from it.

Accounting

How to deal with late payment

Late payments can cause endless problems for small business owners, and it's not just cash flow. We explore the extent of the issue and speak to three entrepreneurs about their experiences.

Marketing

Top tips for advocate marketing

Is your business making the most of its employees and customers to spread brand awareness? We delve into the world of advocate marketing.

Marketing

PPC for e-commerce: a guide for beginners

Thomas Coppen discusses the ins and outs of pay-per-click (PPC) advertising for new business owners. Here's what you need to know.

Business management

Joint ventures: five things you need to consider before you begin

Joint ventures can be rewarding if your partner company's goals and values reflect your own. Follow these tips to get started.

Finding and selling to customers

Six tactics to get more clients for your start-up social media agency

Gavin Hammar discusses the six most effective tactics he has adopted at his social media agency to gain clients early on.

Setting up a company

The seven-point checklist for setting up a business

Sarah Musgrove, editor in chief of Opus Energy, offers a seven-point checklist to help you in setting up a business. Ian and Gary from Raybon Putters also share how they got started.

Marketing

How to get press coverage for your business

Small and start-up businesses often feel that getting press coverage is out of their reach - but this is not the case. Here are some tips from SmallBusiness.co.uk and Debbie Leven, director at PR training company Profile Matters, for getting press coverage.

Buying and selling a company

How do I go about valuing my business?

I am bringing a business partner on board to invest so I need advice to ensure a fair company valuation. What do I need to be aware of?

Partner content

Benefits of switching to the right business bank account

In case you were in any doubt, here are five key benefits of switching your business bank account – and how to make the switch.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?