Jo Fairley started her business with £20,000 of her own savings, developed it into a renowned global brand worth £100m and sold it to Cadburys for a sweet profit in May 2005.
But not only did the co-founder of chocolate brand Green & Black’s help turn a small business into a global brand, but also into a fast-growing company happy to embrace corporate responsibility along the way.
Other topics covered by Jo include PR, marketing, branding and women in business.