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Thoughtful marketing that helps small B2B brands make a big impact

Jenny Hughes explains why a strong B2B brand means more than a logo, and explains some simple steps to take to determine your brand personality.

Marketing

Business management

How to rebuild your small business after a reputation blow

Claire Wilson discusses how to recover from a bad reputation and rebuild your small business’ image through a solid content strategy.

Marketing

Thoughtful marketing that helps small B2B brands make a big impact

Jenny Hughes explains why a strong B2B brand means more than a logo, and explains some simple steps to take to determine your brand personality.

Business management

How to rebuild your small business after a reputation blow

Claire Wilson discusses how to recover from a bad reputation and rebuild your small business’ image through a solid content strategy.

News

Consumers predict short-term success for big brands LinkedIn and Snapchat

Research from Mailjet suggests brands must think twice before jumping on the latest tech innovations to enhance brand communication.

Business management

How small wedding boutiques can compete with larger brands

With the wedding season about to start in earnest, we look at how independent stores can capitalise.

Business Ideas & Planning

How to build a business that stands out in a traditional marketplace

Here, Chris Kaye gives some top tips on how you can get the upper hand when it comes to making your business stand out from the rest.

Employing & managing staff

Make employer brand your top priority in 2017

Dan Dackombe looks at what small businesses should have on what their 2017 resolution list when it comes to finding/hiring talent.

Marketing

Creating the perfect brand guide lines in three simple steps

Laura McLeod, senior digital marketing manager at 99designs, talks us through her 3 part guide to building the perfect brand.

Employing & managing staff

Building an effective candidate experience to attract the best talent

Alex Pavlou shares five tips on how small businesses can design a 'candidate experience' to attract the best talent.

Marketing

Why telling your business story will boost your brand

In an age where consumers are bombarded with numerical data, Jon Mowat explores the power of storytelling in successful marketing campaigns.

Employing & managing staff

The three pillars to building a workforce for the future

Jane Firth shares three pillars of wisdom all founders of scaling businesses need to consider when building their first internal HR function.

News

Website builder from Vistaprint to help with small businesses’ online presence

A new website builder that allows users to create an online presence to rival big-budget competitors has been launched by Vistaprint.

Business Ideas & Planning

Four steps to building a successful small e-commerce business

In this piece, John-Paul Savant discusses the main considerations to make when starting your small e-commerce business.

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Business management

How to create good cashflow habits

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Business Technology

How to keep your small business safe online

Here's how Security Service Edge from Vodafone can help to protect your SME from ever-increasing cyber threats