Search results for: build a brand

The food entrepreneur: Building a national brand from scratch

In this piece, we speak to food entrepreneur Julie Waddell about getting her product on British Airways flights, production line scares and diversifying the range.

Business Ideas & Planning

Marketing

Playing to win: Building a famous brand

Here, Linzi Boyd, author of 'Brand Famous: How to get everyone talking about your business', looks at how to get your brand on the fast track to exposure.

Business Ideas & Planning

The food entrepreneur: Building a national brand from scratch

In this piece, we speak to food entrepreneur Julie Waddell about getting her product on British Airways flights, production line scares and diversifying the range.

Marketing

Playing to win: Building a famous brand

Here, Linzi Boyd, author of 'Brand Famous: How to get everyone talking about your business', looks at how to get your brand on the fast track to exposure.

Getting Online

Top tips for building an online brand

In this piece, brought to you in association with .co.uk, the number one domain for British business, SmallBusiness.co.uk looks at the main things you should consider to ensure your online company gets the exposure it needs to be successful.

Management

Building your brand

As soon as you start your business, you should be thinking about the brand you are trying to get across to customers. The aim of your brand is to distinguish your product or service from the competition.

Partner content

The importance of custom and sustainable packaging when growing your brand

Packaging is more than just a pretty face. It’s a brand-builder that sends would be customers clear signals about the things your business stands for. Ambitious brands must get it right or risk being outpaced by the competition

Masterclass Series

How to build your business

Andrew Walsh, founder of AW Repair Group, explains why you need to invest in your branding – even if you're a small business

The Start-Up Series

Attracting investment: 6 ingredients for building an irresistible team

Matthew Cushen, co-founder at Worth Capital, explains how small businesses can build the right team to attract investment

How to build an Online Reputation

Marketing

Space is the place: why your brand needs to tap into the space craze

Outer space will be one of the hot marketing trends in 2020, according to James Wright of agency Red Havas. Even the smallest brands can take advantage of the space craze

Employing & managing staff

Apprentice winner Mark Wright on how to build the right team

Mark Wright, winner of TV’s The Apprentice, believes you have to manage yourself out of your own business if you want to grow it. In short, learn to trust your team

Getting Online

Building a business website: what key steps are involved?

Your 6-point plan to designing and building a business website – from going mobile first through to launching a blog and selling online.

Running a Business

How to build a good small business reputation with public relations

Good public relations can make a small business look bigger. Louise Findlay-Wilson (pictured) of Energy PR advises on building a small business reputation with PR

Partner content

4 small business functions that must be automated for greater profits

Can technology help you create more efficient business models? In this article, we explore how you can use technology to boost your business

Partner content

It’s time the UK’s small businesses got the seamless communications and collaboration tools they need

Why seamless collaboration is crucial for UK small businesses and what tools can help

Partner content

Flexible work is making cybersecurity tougher for UK SMBs. It’s time they got the tools, and the platform, to defend themselves

The cybersecurity landscape for small businesses and the tips and tools that can help

Partner content

How to enhance your customer and employee experiences using Uber Vouchers

This article explains how Uber Vouchers can enhance both your customer and employee experience