Category

Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

‘We’d been wiped off the face of the internet’ – what to do if you lose your domain

Pedram Mershahi, co-founder of Kloris CBD, talks about the struggle of having his domain suspended - find out what to do if you lose your domain

Getting Online

Getting Online

Your 4-step guide to setting up an Instagram business account

In partnership with The UK Domain, we explain the four steps you need to take to set up your Instagram business account

Marketing

Top social media tips for small businesses

Achieving social media success as a small business requires knowledge of the right platforms, a comprehensive strategy, and persistence. Here, we reveal social media tips to help you succeed

Legal advice

Which job title is right for you?

Your job title should never be based on your own view, and how comfortable you feel being referred to by a certain position

Business management

Blue Monday and employee morale: moving beyond the gimmick

Blue Monday is often disregarded, but it can be helpful in improving your employees' morale throughout the year.

Employing & managing staff

How to elevate employee engagement levels

Pietro Carmignani, UK country manager at Gympass, provides some simple tips to empower staff and keep them engaged.

Marketing

AI marketing tools for your business

Mull over the pros and cons of AI marketing tools and find out what platforms could work for your small business

Business Ideas & Planning

How to write a marketing plan

This guide offers practical advice on developing and writing a marketing plan using simple English

Marketing

AI marketing tools for your business

Mull over the pros and cons of AI marketing tools and find out what platforms could work for your small business

Business Ideas & Planning

How to write a marketing plan

This guide offers practical advice on developing and writing a marketing plan using simple English

Finding and selling to customers

How Amazon Ads is supporting entrepreneurs

Digital ad campaigns aren't just for big businesses. Here's why you should be considering it...

Export & Import

The essential guide to commodity codes and HS categories

In this guide we’ll look at when and why commodity codes are used, what they look like, and how to find the right one for your needs.

Business Technology

Benefits of chatbots for your business

Chatbots can make customer service more efficient, cost-effective and achieve better customer satisfaction.

Marketing

How to do your market research on a shoestring budget

Jane Frost CBE, CEO of the Market Research Society, talks about how you can do useful market research, even on a tight budget.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade