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Running a Business

This section takes you through every important aspect of how to run a successful business. It offers expert guides and advice articles on the key elements of business management such as employing staff, finding customers, marketing and sales, pricing, people management, office and home working, business technology and everything else an entrepreneur must tackle in order to succeed.

Guide to raising your profile

Your new business is up and running, it has a great product that people will love, but nobody has heard of it. Now is the time to shout your message from the rooftops.

Finding and selling to customers

Marketing

Guide to organising a mail shot

Use this guide for ways of building and maintaining a mailing list and to find out how to encourage people to read what you send them rather than throwing it in the recycling.

Finding and selling to customers

A quick guide to effective selling

Many people regard salespeople as liars, cheats and commercial vultures. Some salespeople may be like this; while others can be more successful by being honest and responsible. Either way, you will have to become a salesperson if your business is to survive.

Finding and selling to customers

Guide to identifying your customers

This guide will help to get you thinking about who will want to buy your product or service, why they will buy, and, perhaps most importantly, how much they are willing to pay.

Business Technology

Guide to website accessibility

Most businesses are aware of the Disability Discrimination Act (DDA), which aims to stop discrimination faced by disabled people in accessing a company's goods or services, but many don't realise that accessibility also applies to their websites.

Marketing

Internet marketing: Search engine optimisation

Online marketing is becoming increasingly important to UK business, as recent research from the World Advertising Research Center (WARC) suggests.

Finding and selling to customers

How to win business

The first step in gaining sales is to plan and organise.

Finding and selling to customers

Setting up a mail order business

If you are looking to set up a mail order business, there are several issues you need to be aware of, such as legislation that applies to distance selling, delivery of goods and returns and data protection.

Finding and selling to customers

How to win business

The first step in gaining sales is to plan and organise.

Finding and selling to customers

Setting up a mail order business

If you are looking to set up a mail order business, there are several issues you need to be aware of, such as legislation that applies to distance selling, delivery of goods and returns and data protection.

Business management

Five ways to win government contracts

The Government recently announced the launch of an online portal to enable businesses to easily view and bid for contracts advertised by Government buyers at both local and national levels.

Legal advice

Business Partnership with friends? You’ll need a shareholders agreement

If you are looking to set up a business in partnership with friends, then it's imperative to get professional advice and draw up a shareholders agreement, says Nigel Lander, specialist finance adviser at Business Link for London.

Business management

Making a success of flexible working

Providing flexible working opportunities for employees is not only the law, it can also benefit the business, according to employed parents charity Working Families.

Employing & managing staff

Dealing with staff absenteeism

Tesco are currently piloting non-payment of sick pay for the first three days at some of their stores in a bid to reduce absenteeism.

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Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.

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16 ways to improve your business cash flow

Read here for 16 tried and tested tips and tricks to improve potential cash flow problems

Business management

How to create good cashflow habits

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What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade