Category

Finding and selling to customers

This section provides helpful guides and tips on how to find and sell to customers as a small business. Find expert advice on a variety of strategies to attract customers plus ideas on client retention and selling techniques. If you are looking to acquire new business or expand your existing customer base, these pages provide invaluable information to help you on your way. Want to know how to get more clients? Read on…!

Five ways retailers can beat the Black Friday price war

Severe discounting can crush profit margins, so here's how to approach the upcoming price war at Black Friday and Christmas.

Finding and selling to customers

Finding and selling to customers

User experience: The secret weapon for small businesses

Gareth Bull speaks to two company owners on the importance of the service your customers and potential customers experience when browsing your website.

Finding and selling to customers

The importance of customer prioritisation in testing times

Here, we look at why issues of trust mean that businesses need to become more customer-focused than ever.

Finding and selling to customers

Should my business start selling on Amazon?

David Grimes discusses the things to consider when taking the plunge into the huge marketplace of Amazon.

Finding and selling to customers

Six things to learn for your e-commerce experience

Here, Victoria Ward gives some tips on managing the first steps into e-commerce.

Finding and selling to customers

The three keys to driving sales conversions online

Here, we look at some pointers to ensuring a successful rate of sales conversion.

Finding and selling to customers

The rise of home delivery and online shopping

Here, we look at how three industries took on online deliveries for the convenience of customers.

Finding and selling to customers

How important is it to enter industry awards?

Ed Reeves discusses what can be gained from entering awards as a small business.

Finding and selling to customers

The rise of home delivery and online shopping

Here, we look at how three industries took on online deliveries for the convenience of customers.

Finding and selling to customers

How important is it to enter industry awards?

Ed Reeves discusses what can be gained from entering awards as a small business.

Finding and selling to customers

Do you stand out for your fantastic customer service?

Great customer service is a key factor to give you the edge over the competition, as Simon Horton discusses.

Finding and selling to customers

Five top tips for negotiating a sale

David Haxton discusses the key stages every early-stage business owner needs to be aware of when liaising with potential customers.

Finding and selling to customers

Attracting new customers: The holy grail for business owners

Here, we look at three ways to turn unique website visitors into paying customers.

Finding and selling to customers

The importance of recognising loyalty for a small business

Making sure you have a long-term plan to engage with and nurture customers will make the difference in your business, David Grimes argues in this piece.

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