Category

Finding and selling to customers

This section provides helpful guides and tips on how to find and sell to customers as a small business. Find expert advice on a variety of strategies to attract customers plus ideas on client retention and selling techniques. If you are looking to acquire new business or expand your existing customer base, these pages provide invaluable information to help you on your way. Want to know how to get more clients? Read on…!

How to ask for business

Many of us are nervous about asking for business but the truth is that if we don't ask then it will go to someone else. It is often the reputation that pushy sales people have that puts the whole process in a bad light. These tips from SmallBusiness.co.uk should help to point you in the right direction.

Finding and selling to customers

Finding and selling to customers

Get your customers to buy more

Sales form the backbone of any business, whether you provide a service or sell products in a retail outlet, you can't survive without customers. Enticing those customers in can be a challenge.

Finding and selling to customers

Essential guide to business presentations

Just thinking about giving a presentation can make you feel nervous but for a small business owner, presentations are an excellent marketing tool that tell potential customers what you do and why they should use your business. Here are some tips from SmallBusiness.co.uk and procedure and training specialist Sarah Dobson to help you prepare.

Finding and selling to customers

Top PR tips

PR is often considered untouchable by small businesses and best left to the experts and bigger players. But getting good media coverage needn’t be scary or complex.

Finding and selling to customers

Dealing with dissatisfied customers

Nobody likes disappointed customers, but if your business handles complaints well you could find an angry one becomes a loyal advocate of your business. Alex Tomlin explains how.

Finding and selling to customers

How to find customers

Targeting the right person in a company is critical, but not always easy.

Finding and selling to customers

Top 10 ecommerce tips

Online auction websites such as eBay and Amazon have spawned a generation of online entrepreneurs setting up their own ecommerce sites. These top ten tips may help you follow in their footsteps.

Finding and selling to customers

Watch out for the language barrier

One might think that the confidence, even arrogance, of the British in the pervasive nature of our mother tongue would successfully see us through the maze of overseas expansion. In fact, in the minds of many of the UK’s exporters there are no barriers. However, because of Britain’s long-standing unwillingness to communicate in foreign languages we may be offending some clients and possibly ignoring others.

Finding and selling to customers

Top 10 ecommerce tips

Online auction websites such as eBay and Amazon have spawned a generation of online entrepreneurs setting up their own ecommerce sites. These top ten tips may help you follow in their footsteps.

Finding and selling to customers

Watch out for the language barrier

One might think that the confidence, even arrogance, of the British in the pervasive nature of our mother tongue would successfully see us through the maze of overseas expansion. In fact, in the minds of many of the UK’s exporters there are no barriers. However, because of Britain’s long-standing unwillingness to communicate in foreign languages we may be offending some clients and possibly ignoring others.

Finding and selling to customers

Bidding for public sector contracts

Winning a contract to supply central or local government can be a great way to grow your business and enhance your reputation. But be warned: it's a lot easier said than done.

Finding and selling to customers

How to price your products

We are in the process of opening a fruit and veg shop. We have never done it before and although we are prepared with a lot of things we don't know where to start pricing things.

Finding and selling to customers

Customer relationship management explained

Effective management of the way you sell and market to existing and potential customers is vital if your business is to succeed. This is where customer relationship management, or CRM, comes in.

Finding and selling to customers

Need to know: CRM

Loyal customers can sustain your business by consistently returning and buying your product or service. But you cannot create loyalty without putting in the groundwork. This is why it's crucial to establish a customer relationship management (CRM) system to help you identify who your most loyal clients are, why they keep coming back and how to enhance their overall customer experience.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world