Search results for: build a brand

Why reputation is your failsafe marketing strategy

Rob Brown discusses the steps to take for a small business to build an enviable reputation.

Business management

Advice

How to be a female leader in a macho industry

Kelly Williams discusses what it takes to be a successful female-led small business in the highly competitive sports marketing industry.

Business management

Why reputation is your failsafe marketing strategy

Rob Brown discusses the steps to take for a small business to build an enviable reputation.

Advice

How to be a female leader in a macho industry

Kelly Williams discusses what it takes to be a successful female-led small business in the highly competitive sports marketing industry.

Marketing

Small company owners say marketing is the weakest part of their business

Business are struggling with many aspects of marketing, from PPC to telesales, finds research.

Advice

How to start and finance a business

David Taylor speaks to two different companies about starting up and funding their project.

Business Ideas & Planning

The benefits of running a small hotel business

Boutique hotel owner Peter O’Sullivan explains some of the benefits of going it alone and starting a smaller, independent hotel.

Marketing

How to market your small hair salon

Here, Rob Straathof looks at the ways in which to generate interest online in a local salon.

Marketing

How to feel more than content with your business website

Here, Stefano Maruzzi discusses the key considerations to make when putting content on your website.

Productivity Zone

Do motivational posters actually increase productivity?

Here, we ask the question, how many of us actually take note of motivational messages?

Business Ideas & Planning

Navigating the formative stages of a business

Here, we interview two small companies about starting up, the challenges they faced and how they survived the first year.

Advice

Is e-cigs the fastest-growing industry in the UK?

What is behind the rapid growth of the vaping industry?

Marketing

Hidden SME overheads: The cost of poor data management

Jon Cano-Lopez discusses the marketing importance of keeping your database in check.

Business Loans

How three companies received a start up loan

Here, we look at three small businesses and their efforts to secure finance through the Coventry and Warwickshire Reinvestment Trust.

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.

Partner content

16 ways to improve your business cash flow

Read here for 16 tried and tested tips and tricks to improve potential cash flow problems

Business management

How to create good cashflow habits

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