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Marketing my small business: What worked and what did not

Simon Horton shares the marketing ups and downs he experienced since starting his company.

Marketing

Marketing

Incorporating data capture into your social strategy

Start-ups often ask how they can enrich their email marketing pool in a cost-effective and ethical way. Here, Victoria Browne gives some tips.

Marketing

Marketing my small business: What worked and what did not

Simon Horton shares the marketing ups and downs he experienced since starting his company.

Marketing

Incorporating data capture into your social strategy

Start-ups often ask how they can enrich their email marketing pool in a cost-effective and ethical way. Here, Victoria Browne gives some tips.

Finding and selling to customers

Managing your Christmas gift returns as a small company

No company owner wants to contend with a high rate of product returns, but they are an unfortunate reality for retailers large and small. Here, we look at the problem and what can be done about it.

Startup Funding and Grants

Ten steps to producing a robust financial model for your company

Kevin Lonergan discusses how to present your company's financials in preparation for the scrutiny of investors.

Export & Import

How UK online retailers can increase their exports

Greg Zemor of Neteven discusses how online retailers in the UK can leverage online sales channels to export more.

Marketing

Social media for the small business: Start by listening

Here, Meera Sapra discusses how to create a personal voice on social media.

Startup Funding and Grants

Tips for successfully obtaining angel investment

Phil Mitchell presents advice for giving yourself the best chance of picking up equity investment from a business angel.

Marketing

How to optimise your online presence

Kath Dawson discusses how to implement a solid social media strategy and navigate creative digital content, SEO and digital PR to get maximum exposure for your business.

Business management

Six ways to really measure business success

Here, entrepreneur Jonathan Kettle delves into the metrics for ascertaining how well you are doing in business.

Marketing

How to keep your business top of mind with customers

Chris Rowson discusses the marketing methods to employ to captivate your customer base.

News

Would-be entrepreneurs hampered by fear of failure

More than half of British workers confess that a fear of failure stops them from turning a potentially game-changing idea into a real business, research finds.

Marketing

Customer acquisition vs retention: Which side works best?

Jay Karsandas of Mobiles.co.uk discusses how three key aspects of digital marketing can help acquire and retain customers.

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What are the benefits of business broadband?

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How should I select my business broadband provider?

As with any supplier, it’s important to do your research and ask important questions before you select a broadband provider for your business. But what are the must-have things you should take into consideration?

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Why your business should switch to a broadband-based phone network

Analogue phone systems are increasingly being replaced by smarter broadband based networks – here’s why you should consider switching

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Streamlining document management for your small business

David Malan, sales director of DocuWare for the UK and Ireland, explains how the platform can streamline your document management