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Marketing

Marketing

Making the most of your small business marketing budget

Big companies spend 20% of their turnover on marketing. How much should your SME be spending? Small business expert Nigel Temple explains how to make the most of your marketing budget

Marketing

The essential guide to small business marketing

In this guide, we look at how small business marketing can be made easy for new company owners.

Marketing

Small business marketing 101, all the latest tips

If you have a small business and you're ready to take it online, or you need some extra help to market your small business, read these digital marketing tips 101.

Marketing

Should I reduce my marketing budget due to coronavirus?

5 reasons why you shouldn’t cut or reduce your marketing budget in response to the coronavirus outbreak

Marketing

What makes an effective business flyer? – a Small Business guide

Nine out of 10 of us remember a business flyer through our letterbox. But designing an effective business flyer needs careful thought, says Simon Cooper

Marketing

Top tips for advocate marketing

Is your business making the most of its employees and customers to spread brand awareness? We delve into the world of advocate marketing.

Marketing

Effective marketing: the traditional alternatives that are still worth considering

Digital marketing dominates nowadays, but don't dismiss the traditional methods. Bryony Thomas of Watertight Marketing explains more.

Marketing

Financial service industries: make sure you get your marketing right

Marketing can be tricky in the financial service industries. Nandik Barbhaiya of FXTM shares five tips to help you succeed.

Success stories

How this entrepreneur created the ASOS of women’s sportswear

Starting a business is often challenging, especially if you're younger. Kamil Bajolek talks more about how his online women's sportswear business, Flybery, came to be.

Marketing

GDPR: company campaigns that are ‘on brand’

Everybody's email inboxes are stuffed with all manner of messages about privacy policies and GDPR changes. Mark Overton of Softcat takes a look at some of the best examples of companies who have contacted their customers while staying 'on brand.'

Success stories

Entrepreneur Q&A: Jason Goldberg, director of SpaSeekers.com

SpaSeekers.com director Jason Goldberg tells SmallBusiness.co.uk about his mother's struggle to find a health farm, working out of his garage for 10 years and setting the bar for employees.

Marketing

Marketing and creative agencies: How to find the right fit

What are the signs that an agency may or may not be a good fit for your small business? In this piece, David Morgan, chairman of The Mission, finds out.

Partner content

How to prepare for business growth in 2022

The team at Funding Options explain how to prepare for business growth in 2022

Partner content

Tide to empower small businesses to optimise cash flow with insights tool

Tide is introducing a Cashflow Insights tool to help small businesses mitigate delays in payment and improve their credit score

Partner content

Business Current Account Masterclass

Tune into the Masterclass from the Current Account Switch Service to find out why you should switch your business account pronto

Partner content

How should I select my business broadband provider?

As with any supplier, it’s important to do your research and ask important questions before you select a broadband provider for your business. But what are the must-have things you should take into consideration?