Home » Online marketing

Tag

Online marketing

Guides and advice on effective online marketing for UK SMEs – an essential part of a company’s overall marketing strategy, allowing businesses to connect with customers in meaningful ways, drive traffic, generate leads, and ultimately increase sales and brand visibility in the competitive online landscape.

Marketing

Is TikTok better than Facebook for small business ads?

Because it’s a new platform, ads on TikTok are better value and require less creative input than Facebook ads

Marketing

How to handle fake reviews

Have you suddenly been swamped by negative reviews online? You could be being targeted by scammers

Marketing

A guide to marketing your small business on YouTube

Here, we look at how best to market your business on YouTube to maximise visibility for your company

Marketing

How to grow your business with zero advertising budget

You don’t need an advertising budget to drive sales. What you need is an authentic message and customers who support your vision

Finding and selling to customers

GoDaddy hosts virtual Christmas high street to promote microbusinesses

#GoDaddyShops aims to connect Christmas shoppers with microbusinesses as public makes conscious effort to shop independently this year

Marketing

How to use Snapchat to sell your products to Gen Z

Snapchat is ubiquitous for those aged between 14 and 24 in the States. Yet many small businesses are timid about marketing to Gen Z. Brian Skewes shows you how

Marketing

Small business online marketing 101, all the latest tips

If you have a small business and you're ready to take it online, or you need some extra help to market your small business, read these digital marketing tips 101.

Marketing

Standing out from the competition: five tips to nail your online branding

When you're making decisions about online branding, it can be tempting to stay safe. Jake Arnos of Vistaprint explains why you shouldn't.

Marketing

Three platforms to use for online marketing on a budget

Ben Caine, founder of The Copywriting King, reveals the three key tools he uses to run his online marketing campaigns on a budget.

Finding and selling to customers

The psychology of online buyers and how to win them over

Selling to customers online is becoming more and more important for small businesses. Here are some tips to help you engage online buyers.

Business Technology

SMEs must adopt big brand mind-set online to stay competitive

Small to mid-sized organisations must adopt a ‘big brand’ mentality towards their website to successfully compete against larger organisations.

Marketing

Five online marketing strategies to gear up for Christmas

With over 60 per cent of UK consumers doing half of their Christmas shopping online, it’s time to knock it up a gear, says Tim Cameron-Kitchen.

Recommended Content

Partner content

Benefits of switching to the right business bank account

In case you were in any doubt, here are five key benefits of switching your business bank account – and how to make the switch.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?