Tag

Social Media

The Social Media small business archive. This section features expert advice and guidance on strategies UK small business owners can use to grow and sustain a successful presence on social media platforms.

Marketing

Consumers go for products with social media buzz

Consumers and business buyers are willing to pay up to 10 per cent more for brands that offer interesting content and engaging social media experiences, research finds.

Marketing

Living with Google: A new guide to SEO for a small business

Jasper Martens, head of marketing and communications at Simply Business, discusses how a small company should approach SEO with Google's algorithm changes in mind.

Marketing

On-site social: The key to social media e-commerce success

Social media can be frustrating and time consuming for a small business so get your customers and site visitors to look after it for you. Marketing expert Chloe Thomas explains how.

Finding and selling to customers

Customer engagement top priority for small businesses this year

Improving direct customer engagement to better customer service is becoming a main focus for many small businesses.

Marketing

Shoppers relying on social media when buying items online

Almost half of consumers say they now count on social media when making an online purchasing decision, research finds.

Blog

Three threats to your company Twitter account – and how to avoid them 

Following a number of high-profile security breaches on Twitter, Mike Newman of password management service my1login discusses how businesses can stay vigilant on the social network.

Blog

How a small business can win at the internet

Making friends online is great, but social media is a waste of time unless it boosts sales.

Marketing

How will social media attract more traffic to my website?

Having a presence on social media websites will help to increase brand awareness, which will help you to reach new customers that might not have found your products/services previously.

Marketing

Optimising Twitter for business

In this age of 24/7 communication, your consumers are not only people who buy your product or services, but are vital to your online presence and valued members of your marketing team.

Blog

Twittering away time

The right level of social media regulation in the workplace can be a tough thing to judge.

News

SMEs flock to social media

Small businesses have seen a dramatic rise in their use of social networks for business purposes over the past year, research finds.

News

Intolerance of social networks could hurt SMEs

Employers who impose strict policies against the use of social networking tools designed for business are at risk of alienating 'Generation Facebook' from joining their organisation, research finds.

Partner content

What are the funding options for hospitality businesses?

Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Employing & managing staff

The importance of vocational rehabilitation services for SMEs

In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade