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Social Media

The Social Media small business archive. This section features expert advice and guidance on strategies UK small business owners can use to grow and sustain a successful presence on social media platforms.

Getting Online

Your 4-step guide to setting up an Instagram business account

In partnership with The UK Domain, we explain the four steps you need to take to set up your Instagram business account

Getting Online

A guide to social media strategy for small business owners

In partnership with the UK Domain, we present this guide to social media strategy to help your small business grow.

Getting Online

4 steps to help your small business grow on Instagram

In partnership with The UK Domain, we'll take you through four steps that will help your small business Instagram account to grow

Marketing

Influencer marketing for small business

Influencers enthusing about your brand can be a great way for SMEs to tap into the power of social media. We explain what influencer marketing is and how you can harness it

Marketing

How to market a physical therapy practice

Your physical therapy marketing consists of lots of moving parts. We'll break them down here so that you can get started

Partner content

Why your small business should be selling on TikTok this Christmas

Getting the most out of TikTok can help you reach a new audience and grow your business this Christmas.

Marketing

Top social media tips for small businesses

Achieving social media success as a small business requires knowledge of the right platforms, a comprehensive strategy, and persistence. Here, we reveal social media tips to help you succeed

Running a Business

Top 5 tips for customer experience running a small business

Customer experience – responding to good and bad reviews, acting on complaints, listening to customers – is increasingly important for any small business. Chris Sparling offers five tips for keeping customers onside

Marketing

The top 10 social media trends for 2023

A report into social media trends shows what is up and coming for 2023. Do you agree with the top 10 predictions?

Business Technology

What do I do if my business’ social media account is hacked?

Almost 20 per cent of small businesses have reported to have had their social media accounts hacked at some point

News

Musk says Twitter may charge business users

Elon Musk has suggested that he'd charge Twitter business users once his takeover is complete. What else could he change?

Marketing

Social media trends to watch out for in 2022

Social audio, buying through social channels and paying if you want to get your posts seen are just three social media trends for 2022, says Mark Wright

Partner content

5 things every small business owner needs to know before starting

HSBC - Advertising feature

Partner content

What is professional indemnity insurance?

Professional indemnity insurance provides cover if somebody sues your business and they allege that your advice caused financial loss or damaged their brand. It’s not just for accountants and lawyers but for anyone offering a personal service, even web designers

Partner content

Benefits of switching to the right business bank account

We've teamed up with the Current Account Switch Service to explain the benefits of switching your business bank account.

Partner content

Business Companion: a reliable voice in the misinformation age

Business Companion is a one-stop-shop for accurate and up-to-date legal guidance, whatever sector you’re in — and it’s all completely free