Search results for: build a brand

Protecting your company during a PR crisis

Tom Chapman looks at how to prepare for the moment when your business comes under negative scrutiny.

Marketing

Business Technology

How to avoid big problems with a small business website

Henry Lewington, managing director of WebEden.co.uk, gives tips on creating a business website to engage and excite visitors.

Marketing

Protecting your company during a PR crisis

Tom Chapman looks at how to prepare for the moment when your business comes under negative scrutiny.

Business Technology

How to avoid big problems with a small business website

Henry Lewington, managing director of WebEden.co.uk, gives tips on creating a business website to engage and excite visitors.

Marketing

Learning from the big boys’ social marketing mistakes

Gideon Lask discusses how the low proficiency of big retailers in social media can provide a lesson for smaller businesses.

Advice

Five things I would have done differently in my small business 

Tom Skinner, managing director of marketing company Go Up, reveals what he would have changed if he could have started again.

Marketing

Put your digital marketing strategy to the top of your list

Chris Rowson, managing director of e-card company eCO2 Greetings, saw his search ranking plummet after a Google algorithm update. Here, he reveals how he bounced back from the setback.

Advice

Taking your SME beyond the start-up phase

This article explores how to be successful in the stage of business that comes after starting up.

Marketing

The shift in SEO practices – and how it affects small businesses

The worlds of SEO, content marketing and PR are learning from each other - and these skills have been instrumental in the ongoing success and development of each sector, says Kath Dawson.

Office & home working

The remote entrepreneur: Running a successful business from the middle of nowhere

In this piece, brought to you in association with .co.uk, the number one domain for British business, we explain how utilising your website and working remotely, or employing staff that do, could help improve efficiency and save your business money.

Office & home working

Why your company culture is vital to your success

Here, Sophie Turton looks at how your corporate culture sets you apart and the impact that ignoring it can have on the success of your business.

Business Technology

How to create a great website on a budget

In this piece, brought to you in association with .co.uk, the number one domain for British business, SmallBusiness.co.uk looks at the key things to consider when producing your company website.

Business Ideas & Planning

Does registering my company name give me trade mark protection?

I’ve just set up a business and registered it at Companies House. Does that give me protection and prevent anyone else from using my business name?

Marketing

What PR can do for a small business

PR is an often-misunderstood beast among small business owners. Here, communications expert Carolyn Hughes demystifies the industry.

Partner content

What are the benefits of business broadband?

Business broadband offers a host of advantages over standard domestic connections, here’s why you should be considering an upgrade

Partner content

How should I select my business broadband provider?

As with any supplier, it’s important to do your research and ask important questions before you select a broadband provider for your business. But what are the must-have things you should take into consideration?

Partner content

Why your business should switch to a broadband-based phone network

Analogue phone systems are increasingly being replaced by smarter broadband based networks – here’s why you should consider switching

Partner content

Streamlining document management for your small business

David Malan, sales director of DocuWare for the UK and Ireland, explains how the platform can streamline your document management