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Guides and advice on effective small business marketing for UK SMEs, covering a range of activities including market research, branding, advertising, and customer engagement.

Marketing

Making the most of marketing on a shoestring budget

BBC Apprentice winner Mark Wright explains how you can really stretch your shoestring marketing budget and grow your business.

Series

Small business logos we really love

Your small business logo is the first thing your customers notice, without words. It defines your brand, your values, your ethos. Here are a dozen or so small business logos we love to inspire you to create your own

Marketing

Spending your seed capital on marketing? You need a plan

Matthew Cushen, co-founder at Worth Capital, advises on the best way to approach your start-up marketing plan.

Marketing

Making the most of your small business marketing budget

Big companies spend 20% of their turnover on marketing. How much should your SME be spending? Small business expert Nigel Temple explains how to make the most of your marketing budget

Marketing

The essential guide to small business marketing

In this guide, we look at how small business marketing can be made easy for new company owners.

Marketing

Small business online marketing 101, all the latest tips

If you have a small business and you're ready to take it online, or you need some extra help to market your small business, read these digital marketing tips 101.

Marketing

Should I reduce my marketing budget due to coronavirus?

5 reasons why you shouldn’t cut or reduce your marketing budget in response to the coronavirus outbreak

Marketing

What makes an effective business flyer? – a Small Business guide

Nine out of 10 of us remember a business flyer through our letterbox. But designing an effective business flyer needs careful thought, says Simon Cooper

Marketing

Top tips for advocate marketing

Is your business making the most of its employees and customers to spread brand awareness? We delve into the world of advocate marketing.

Marketing

Financial service industries: make sure you get your marketing right

Marketing can be tricky in the financial service industries. Nandik Barbhaiya of FXTM shares five tips to help you succeed.

Success stories

How this entrepreneur created the ASOS of women’s sportswear

Starting a business is often challenging, especially if you're younger. Kamil Bajolek talks more about how his online women's sportswear business, Flybery, came to be.

Marketing

GDPR: company campaigns that are ‘on brand’

Everybody's email inboxes are stuffed with all manner of messages about privacy policies and GDPR changes. Mark Overton of Softcat takes a look at some of the best examples of companies who have contacted their customers while staying 'on brand.'

Recommended Content

Business Technology

Future-proof your business communications set-up

Landlines as we know them will be scrapped in 2027 – along with a raft of upcoming business changes. Here's how to ensure your communications set-up is fit for whatever the future brings

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Business Technology

Friendly guide – top tips for small businesses switching to VoIP

With the landline shutdown coming fast, there’s never been a better time to switch to VoIP. Don’t let your small business be left behind!

Export & Import

Avoid delays with exports and imports

Many factors can affect products’ journeys from A to B. Here are some tips for best practice for successful shipping in the modern world