Tag

Social Media

The Social Media small business archive. This section features expert advice and guidance on strategies UK small business owners can use to grow and sustain a successful presence on social media platforms.

News

SMEs failing to maximise social media 

Small companies struggle to make effective use of the internet and social media to market themselves, finds research.

Marketing

Reduce risks associated with social media

Brands looking to make their mark within the social media sphere need to be aware of the potential pitfalls.

Marketing

Why SMEs need to come to terms with the social networking age

The idea of customers seeking out a company’s ‘bricks and mortar’ customer service operation is becoming increasingly outmoded.

News

Businesses spurn Twitter and Facebook

Despite the hype around social media websites, only 1 per cent of owner-managers think chatting with customers on Twitter or Facebook is key to creating good customer experiences.

Blog

Antisocial media

As important as iPods, mobile phones and cloud computing are for the march of progress, perhaps it’s time to stop seeing innovation and technology as universal forces of good.

Marketing

How to make social media work for your business

Social media like Twitter and Facebook may be easy to use, but it takes time and effort to make them commercially worthwhile for a business.

News

Social networking ‘good for business’

Taking advantage of social networking can help SMEs to grow because 'successful businesses are built on relationships', experts claim.

Business Loans

A guide to getting a small business loan

Everything you need to know on what small business loans are and what types of loan are available for your business.

Partner content

Small business owners: discover alternative funding solutions to help fuel your growth

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.