Advice and Ideas for UK Small Businesses and SMEs
This section provides in-depth guides on the different marketing strategies and techniques small businesses can apply to help plan, promote, position and price their products and services.
Even in today's digital world, direct mail can still be a very cost-effective way for small businesses to reach new customers and to build stronger relationships with existing clients. It can be used to drum up new business and strengthen existing relationships.
Marketing
Marketing
SmallBusiness.co.uk speaks to company owners that focused on a strong marketing push and reveal essential insight into the paths they took to get the message out.
Marketing
Mull over the pros and cons of AI marketing tools and find out what platforms could work for your small business
Marketing
Jane Frost CBE, CEO of the Market Research Society, talks about how you can do useful market research, even on a tight budget.
Marketing
Find out more about how affiliate marketing with Awin can help grow your small business and boost your market presence.
Marketing
Writer and marketer Jenni O'Connor shares her thoughts on why it's necessary to take extra care with copywriting.
Marketing
Affiliate marketing - promoting your brand through other people's influential websites - is something big brands have been doing for years. Now affiliate marketing is within reach of small businesses
Marketing
Influencers enthusing about your brand can be a great way for SMEs to tap into the power of social media. We explain what influencer marketing is and how you can harness it
Marketing
Affiliate marketing - promoting your brand through other people's influential websites - is something big brands have been doing for years. Now affiliate marketing is within reach of small businesses
Marketing
Influencers enthusing about your brand can be a great way for SMEs to tap into the power of social media. We explain what influencer marketing is and how you can harness it
Marketing
Not just reserved for large brands - affiliate marketing is the online channel you’re missing out on
Marketing
A royal warrant is seen as being a stamp of approval from the King himself. But they’re not just for luxury products, they can be for roofing and even a can of baked beans. What is a royal warrant and how do you get one?
Marketing
Video marketing can be a challenge, but with the right tech stack, it doesn’t have to be so overwhelming.
Marketing
How to use market research to make smart marketing decisions for your business
Partner content
In case you were in any doubt, here are five key benefits of switching your business bank account – and how to make the switch.
Business Loans
Everything you need to know on what small business loans are and what types of loan are available for your business.
Partner content
Hospitality businesses have faced a number of challenges in the last couple of years. Find out what funding and support is available.
Employing & managing staff
In Aviva’s latest SME research*, 57 per cent of employers surveyed agreed that nowadays employees expect benefits to protect against loss of income or earnings. What do you offer your people?