Articles, strategy guides and expert advice on the art and practice of sales. From the small business archive.

Employing & managing staff

Building a sales team: What to consider as a small business

Building a sales team is a daunting prospect for any growing company, but can be achieved with the right people, technology, and activities. Here are some tips to getting it right.

Finding and selling to customers

Five tips on creating market awareness for your sales cycle

In this article, we provide five pointers for creating market awareness for your sales cycle.

Finding and selling to customers

How to harness negotiation and boost your sales success

Here, we look at four key tips for harnessing your negotiation skills to secure your sales pipeline.

Finding and selling to customers

Future proofing your business – it’s time to listen to your customer

Karen Woodhead, director of marketing for Huthwaite International, reveals how organisations should future proof their businesses to secure the next customer.

Finding and selling to customers

Transform your SME with a business to government sales strategy

Here, we take a look at how you can transform your small business by creating a thorough ‘business to government’ sales strategy.

Finding and selling to customers

Five neuro-linguistic programming tips to help you win sales

Can neuro-linguistic programming help your sales processes? Here, we find out.

Finding and selling to customers

The SME sales curse: appealing to everyone

Here, Shweta Jhajharia of The London Coaching Group looks at why the smaller your niche, the more likely you are to increase your sales.


The engagement struggle: Sales teams battle to connect to an audience

B2B sales teams spending too long researching prospects while B2B marketers struggling to understand target audience, according to new study by Dun & Bradstreet.


Perfecting the sales cadence – study reveals all

New tools and technologies have changed the sales world, but there’s still one key challenge facing sales reps: perfecting the cadence.

Finding and selling to customers

Procrastination is costing European business millions in revenue

A new report suggests that gut instinct no longer has a place on the sales floor, as businesses lose millions to procrastination.

Finding and selling to customers

The time for customer-centric and responsible sales practices is now

Here, Nancy Langer, president and COO of Zafin, highlights the importances of responsible sales practice from UK banks.

Finding and selling to customers

Five technologies helping B2B sales teams in UK SMEs

Here, Scott Sampson of NewVoiceMedia, discusses five challenges that B2B sales teams face and five technologies that solve them.

Business Technology

How to grow a global creative agency in record time

Find out how creative agency, Myth Studio, used technology to grow their business and quadruple their staff count in 18 months

Partner content

Attracting and keeping top talent through Total Reward

Employment benefits specialist, Drewberry, explain why you should base your benefits around a Total Reward Strategy

Partner content

5 things every small business owner needs to know before starting

HSBC - Advertising feature

Partner content

What is professional indemnity insurance?

Professional indemnity insurance provides cover if somebody sues your business and they allege that your advice caused financial loss or damaged their brand. It’s not just for accountants and lawyers but for anyone offering a personal service, even web designers