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Articles, strategy guides and expert advice on the art and practice of sales. From the small business archive.

Business Technology

The growing importance of sales and CRM apps for modern businesses

Sales and CRM apps are providing a great innovative way to keep businesses running productively, argues Paul Swaddle.

Finding and selling to customers

The role that body language and tone plays in sales

Here are some helpful tips to help you manage your body language to help improve your overall sales performance.

News

New guide to help businesses understand their obligations

Small businesses have a responsibility to look after client data and must understand their obligations to customers, a new guide advises.

Finding and selling to customers

How to avoid the last-ditch sales tactic

More complex or short-term sales tactics have arisen from the competitiveness of the Software as a Service market. Adam Reynolds explores what this means for businesses and clients.

News

British firms can no longer ignore opportunity singles’ day offers

Singles’ Day has the potential to become a global retail day, much like Black Friday and Cyber Monday.

Employing & managing staff

How to keep the best sales staff in your small business

Retaining the best sales staff and keeping them motivated is crucial to your business’ existing and future success, says Paul Turton.

Finding and selling to customers

How no-obligation tactics and transparent pricing can improve your sales

In this piece, Julian Betts shares his thoughts on how dropping the hard sell can improve your sales figures in the digital age.

Finding and selling to customers

How your small business can overcome sales objections

Steven Timberlake demystifies the sales process for small business owners and gives some tips on making sales easier to approach.

Marketing

Does trade marketing increase sales?

In this article, we look at how a stronger integration with your supplier can result in increased sales.

Marketing

Stealth sales tips from a network marketing entrepreneur

In this piece, Cliff Walker shares some tips from one of the toughest sales industries: network marketing.

Finding and selling to customers

Put your worries to bed: how technology can help sales professionals sleep easier

Paul Black drills down into the biggest concerns of sales reps and discusses how the right technology can ease the pressure. 

News

Listening skills hailed as most important sales trait

Business decision makers think listening skills are essential for a good salesperson but do not rate asking questions as a very important trait, research finds.

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Partner content

Small business owners: discover alternative funding solutions to help fuel your growth

Business Technology

Why you should upgrade your tech now rather than later

To run an optimal business, you must have optimal tech. We explain why you must upgrade your business technology on a regular basis

Investing in a franchise

Should I buy a franchise or go solo?

Starting a new business is an exciting venture. But – especially in well-established industry sectors – a key question is whether it would be better to buy a franchise or go solo.

Partner content

16 ways to improve your business cash flow

Read here for 16 tried and tested tips and tricks to improve potential cash flow problems