Category

Finding and selling to customers

This section provides helpful guides and tips on how to find and sell to customers as a small business. Find expert advice on a variety of strategies to attract customers plus ideas on client retention and selling techniques. If you are looking to acquire new business or expand your existing customer base, these pages provide invaluable information to help you on your way. Want to know how to get more clients? Read on…!

How to customise your website to sell more overseas

Nearly two thirds of non-English speaking customers never buy from an English-only website. Alan White shares how to increase sales to international customers.

Finding and selling to customers

Finding and selling to customers

6 tips to maximise product sales over Black Friday and Cyber Monday

Serial entrepreneur and angel investor Lara Morgan on how product-based brands can turn the holiday season goldmine opportunity into reality.

Finding and selling to customers

Q&A: Adrian Swinscoe talks about improving customer experience

The customer experience is central to the longevity of any small business. Advisor Adrian Swinscoe shares his thoughts on the topic.

Finding and selling to customers

How to attract visitors to your exhibition stand

Having a stand at an exhibition can be a great, cost-effective way of marketing your offering. Richard Edwards gives some tips on how to do it right.

Finding and selling to customers

How UK consumers feel about AI and chatbots in customer service

The UK is lagging behind other countries in making it easy for customers to interact with large organisations, says research from Avaya.

Finding and selling to customers

Ethical shopping and buying less: dealing with consumer spending changes

New research from Paymentsense shows people plan to spend less on luxuries and buy more ethically in 2019. What should small businesses do?

Finding and selling to customers

Small business essentials: The art of e-commerce

Whether you’ve done it before or it’s your first venture, there has never been a better time to explore the money-making potential of e-commerce, says Patrick Foster.

Finding and selling to customers

Are customer loyalty programs worth the big claims?

Customer loyalty programs have been around for a long time and we can look to successful schemes to help improve our own.

Finding and selling to customers

Small business essentials: The art of e-commerce

Whether you’ve done it before or it’s your first venture, there has never been a better time to explore the money-making potential of e-commerce, says Patrick Foster.

Finding and selling to customers

Are customer loyalty programs worth the big claims?

Customer loyalty programs have been around for a long time and we can look to successful schemes to help improve our own.

Finding and selling to customers

A beginner’s guide to sales prospecting

For businesses to find success, they need to understand and actively hunt sales. In this article, Katie Deverill, operations manager at Company Check, offers some prospecting tips for businesses.

Finding and selling to customers

How service businesses can sell online

Many service-based businesses are missing out on e-commerce. David Brakha, founder and CEO of SaaS platform Blackbell, offers simple solutions for growing businesses to employ.

Finding and selling to customers

How to shape your customer experience vision

Here, Paul Whitelam of ClickSoftware explains what you need for your customer experience vision.

Finding and selling to customers

The essential guide to customer churn: what is it and how do I reduce it?

We explore the causes of customer churn and speak to three entrepreneurs about their experiences of losing customers and how they dealt with it.

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