Digital Marketing

The Digital Marketing archive.


Neil Patel reviews his journey to success: learn from his top 5 mistakes

Neil Patel is one of the most well-known digital marketers in the world, whose site earns over 3m visitors each month. His clients include Amazon, Google, Salesforce and eBay. However, his path to success has not always been straightforward. Here you can learn from his 5 biggest mistakes

Getting Online

How can I promote my small business website?

We answer 5 common questions on how to grow and market your small business website, from understanding SEO to advertising on social media


Five effective digital marketing tips for a small business

The digital world is a crowded place. Marketers are clamouring to have their voice heard. On top of this, the concentration span of customers is diminishing. How, as a start-up, can you get your voice heard? Here are some digital marketing tips.


6 hacks to improve your small business digital marketing

BBC Apprentice winner Mark Wright offers small businesses six ways to get results from their digital marketing


How to reach your target audience and boost lead conversion

Simon Joyce, director of Anchor Vans, explains ways to engage with your target audience and get the results you want.


How to use live streaming tools to supercharge your digital marketing

Live social streaming is fast becoming one of the most effective digital marketing tools. Automating your live social feeds can turbocharge engagement

Getting Online

The essential guide to starting and growing an online business

In this guide, in association with the UK Domain by Nominet, we provide key tips to get the most from your money when both starting and growing your online operation.

Getting Online

Voice search for small businesses

The way that people are researching information is changing. Follow this guide to get ahead and optimise your voice search for your business.


Five simple tips to merge your offline and online marketing strategies

It needn't be a competition between your business' online and offline marketing strategy – merging both can produce the best result.

Business management

Five common digital mistakes entrepreneurs make

Here, Carol Mann outlines five common digital mistakes that entrepreneurs make and how to avoid them.


Low cost digital marketing strategies for businesses on a budget

Here are some digital marketing tips to ensure your small business is getting the right exposure at the right price.


How to recover from bad online reviews

Online reviews heavily impact the decisions of consumers with 83% of respondents using reviews to help them pick the right hotel.

Partner content

4 small business functions that must be automated for greater profits

Can technology help you create more efficient business models? In this article, we explore how you can use technology to boost your business

Partner content

It’s time the UK’s small businesses got the seamless communications and collaboration tools they need

Why seamless collaboration is crucial for UK small businesses and what tools can help

Partner content

Flexible work is making cybersecurity tougher for UK SMBs. It’s time they got the tools, and the platform, to defend themselves

The cybersecurity landscape for small businesses and the tips and tools that can help

Partner content

How to enhance your customer and employee experiences using Uber Vouchers

This article explains how Uber Vouchers can enhance both your customer and employee experience