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8 Aug 2018
How to perform well in local searches without spending any money
Local SEO (search engine optimisation) is one of the effective ways of reaching customers who are looking to buy a …
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7 Aug 2018
Effective marketing: the traditional alternatives that are still worth considering
A quick search online for marketing ideas and the ambitious business owner might be forgiven for thinking that all effective …
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31 Jul 2018
Financial service industries: make sure you get your marketing right
Financial marketers are realising that to remain relevant in a crowded sector they must invest and innovate. Industry professionals need …
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25 Jul 2018
Standing out from the competition: five tips to nail your online branding
In the UK, there are 5.7 million privately registered businesses and 96 per cent of them are classed as micro …
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20 Jul 2018
How to create a social media strategy as a business leader
Making the wise decision to bring your brand online should result in an increase in prospects, leads and sales – or …
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19 Jul 2018
How to use a chalkboard to boost your business brand
Our high streets are changing thanks to the chalkboard. The way consumers choose to shop has evolved from the days …
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13 Jul 2018
Why you should use storytelling in your PR strategy
Storytelling may not be the most obvious route to use in PR, but it’s the most effective. It’s in our …
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11 Jul 2018
How to recover from bad online reviews
Online reviews are increasingly important as they create the branding for your business. The first place potential customers run to …
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9 Jul 2018
The social media mistakes you need to avoid
When you’re building a small business brand there is nothing more powerful – and cost-effective – than social media. Twitter, Facebook …
